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Learn at Northwoods

Join us at our free website development and website design workshops held several times each month at Northwoods Software. We cover useful, relevant and current web topics.  Our free workshops have been attended by thousands in the Milwaukee area, businesses across Wisconsin, and throughout the Midwest.

ABC's of SEO - Dec 2

LEARN HOW TO IMPROVE YOUR SEARCH ENGINE RANKINGS AND MUCH MORE AT THIS LEARN-AT-LUNCH EVENT

 

From a top down perspective we will help you demystify the Search Engine Optimization, or SEO process.

You'll learn:

  • The value of SEO
  • Incorporating SEO into your internet marketing plans
  • The SEO process - start to finish
  • SEO tips and tricks
  • And more!


After attending this workshop, attendees be will armed with the knowledge to:

  • Understand and consume SEO information
  • Build justifications for SEO for your organization
  • Begin to create a solid SEO plan
  • Hire and work with an SEO agency


Who should attend:

  • Business owners, directors, managers
  • Marketing directors & marketing teams
  • Anyone who owns, manages or works on a website

Dates

   Tuesday, December 2, 2014

Schedule       

             11:30 to 12:00 Check-in and Lunch Selection

             12:00 to 1:00  Session Presentation, Q&A 

Location

              Northwoods
              1572 E Capitol Drive
              Shorewood, WI  53211

Presenter

             David Mayer

lunch option              

A variety of Jimmy John's subs, chips, and beverages for just $5 at the door. Or, bring your own lunch and learn for free.

               

Or register by phone by calling Mary at 414-914-9115.

Back to Sessions

Coming Soon: Successful Websites & Online Catalogs for Manufacturers - Dec 4

Strategy & Design

 

Leading manufacturers nationwide trust Northwoods with their websites, applications and online strategies. Are you ready to think forward about your web presence? Join us at this free learning event and find out how to maximize your online potential.

We’ll cover:
 

  • Dealer/Rep Locators
  • Product Catalogs
  • Product Configurator
  • Multiple Language Sites
  • PIM (Product Information Management)
  • ERP Integration
  • Custom Applications
  • When to go mobile
  • and more!

Key takeaways:
 

  • 5 conversion-driving processes
  • Web traffic: reaching your potential
  • Manufacturing website best practices
  • Web tools that boost business value
  • Forward thinking: planning your strategy
  • and more!

Who should attend:
 

  • Manufacturing business owners, directors, managers
  • Marketing directors and marketing teams
  • Website staff & management

Date

Thursday, December 4, 2014


Schedule

8:15 to 8:30 Check-in and coffee selection
8:30 to 10:30 Session Presentation, Q&A

 

Cost

Free


PRESENTER

Patrick Bieser

*location

Northwoods
1572 E Capitol Drive
Shorewood, WI  53211

 

REGISTER

Coming Soon: Google Analytics - An Introduction-Dec 9

JOIN US AND GET INTRODUCED TO THE BASICS OF GOOGLE ANALYTICS
 

Google Analytics (GA) is a powerful website tracking tool that helps measure your online marketing and website effectiveness. Google Analytics provides valuable data on website traffic, keywords, most visited pages, trends and more to assist in your marketing and communications planning.

In this introductory session, you’ll learn the basics of Google Analytics.  We will highlight of some of the main areas in an easy-to-understand format.

We’ll show you how to use Google Analytics tools to evaluate:

  • Where your website visitors are coming from
  • How many users are visiting your site more than once
  • How your visitors are finding your site
  • How long your users are staying and what pages they’re visiting
  • How to use your website and analytics to increase visits and conversions

Key Takeaways

  • Basic understanding of Google Analytics
  • Setting up a dashboard with the features most important to your organization
  • Using results to inform marketing plans
  • Knowledge of the most popular Google Analytics reporting, tracking and analysis tools

Who should attend:

  • Anyone interested in improving their knowledge of how visitors interact with their website


Date

Tuesday, December 9, 2014


Schedule

 11:30 - 12:00 Check-in and lunch selection
 12:00 - 1:00 Session Presentation, Q&A

 

lunch option              

A variety of Jimmy John's subs, chips, and beverages for just $5 at the door. Or, bring your own lunch and learn for free.

 

Presenter

Fred Pike

Fred Pike is the Managing Director / COO of Northwoods and has been with the company since 2004. Fred is especially interested in organic SEO, metrics and analytics, and web usability. Fred frequently helps Northwoods’ clients with these aspects of their websites.

 

location

Northwoods
1572 E Capitol Drive
Shorewood, WI  53211

REGISTER
 

Email or call 414-914-9100, press 0 and ask for Mary.

 

Coming Soon: Planning Your Website Redesign-Dec 11

You May not be Ready for that Redesign if you don't Have A Digital Strategy 

 

Before starting your next redesign think about your Digital Strategy. Do you have one?

If you need answers to any of these questions, Northwoods Software can help. 

  • What is the purpose of your online presence?
  • Do you have metrics in place and understand how to use them?
  • How does your Web site integrate with your business strategy?
  • Why is my competitiors' online presence better than mine?
  • How can I have my online presence work harder and smarter for me?

During this interactive workshop, our strategy team will engage workshop attendees to discuss existing strategies, examine current web sites and provide high-level answers to these and other common web site related questions.    

DatE

      Thursday, December 11, 2014

Schedule       

      8:15 to 8:30   Check-in and coffee selection

      8:30 to 11:00  Session Presentation, Q&A 

Location

       Northwoods
      1572 E Capitol Drive
      Shorewood, WI  53211

Presenter

       Patrick Bieser

Patrick is the founder of Northwoods and a recognized local expert in the strategic use of websites, ecommerce, and usability.  He will couple his technical expertise with high energy and humor in what will be an enjoyable and provocative presentation.

Under Patrick's leadership, Northwoods has developed hundreds of corporate websites for clients such as Briggs & Stratton, Ellsworth Adhesives, Mercola.com, Children's Hospital, Snap-On Tool, Ziegler Co, City of Milwaukee, and American International Group (AIG).

Or register by phone by calling Mary at 414-914-9115.

Back to Sessions

LOCATION

Finding Northwoods

Northwoods - specializing in web design and software - is located just west of Shorewood High School, on East Capitol Drive in Shorewood, WI. 


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About Northwoods Software and Web Design

Northwoods presents workshops free of sales pitches. You want to learn.  We want to earn your business. The best way to accomplish both is to offer useful information you will value. 

Like what we teach? Then call and ask us to introduce our products and services.

Still not sure? Ask any of the 3,000 people who have attended one of our workshops in the past five years.

Northwoods Software and Web Design is the developer of Titan Content Management System (CMS) which offers powerful, yet user friendly, web authoring and editing for non-technical users. Our Titan CMS blends high functionality with superior usability and ease-of-use.

Upcoming

ABC's of SEO

Learn about the ABC's of SEO at this learn workshop. Dec 2

Successful Websites & Online Catalogs for Manufacturers

Join us at this free learning event and find out how to maximize your online potential. Dec 4, Feb 26

Google Analytics - An Introduction

Google Analytics (GA) is a powerful website tracking tool that helps measure your online marketing and website effectiveness. Dec 9

Planning Your Website Redesign

Our strategy team will engage seminar attendees to discuss existing strategies, examine current web sites and provide high-level answers to common web site related questions. Dec 11, Feb 12

Writing for the Web

Common sense approach to creating a usable and content rich website. Dec 18, Jan 29

SEO - Planning Your Strategy

Not sure where to start with search engine optimization? Let our experts show you how to break down the steps of the SEO process. We’ll take you on a tour of our SEO analysis and share client examples from the starting gate to proven results. Jan 13

Titan CMS Overview

Titan CMS is a full featured yet flexible and intuitive content management system. We will show you how Titan CMS can help you. Jan 20

Social Media - Doing It Right

Learn how to focus your time and resources on the media choices that will support your business goals at this learn workshop. Jan 22

Emerging Trends in Website Design

Fast-paced tour of 2015 website design trends. Feb 5

The Return of the Microsite

Leverage your website investment by building microsites to help promote and market specific products and services. We will demonstrate the opportunities for search engine marketing and measuring the effectiveness of online and offline promotional efforts. Feb 17

TESTIMONIALS

"Just a quick note of thanks for helping me increase my downloads by 25%!  I made changes to my landing page based on what I learned at your recent  workshop and my downloads improved from 7,000 a month to over 8,700 a month in less than 30 days.  Thanks!"

Charles Rathmann

B.Sc. l Marketing Communications Analyst l Marketing

"I’ve been extremely pleased with our selection of Northwoods to provide the software development and maintenance for our website!
We continue to get rave reviews about the website and numerous hits as well.  Entrepreneurs are using the site for assistance in growing their business."  

Daniel J. Steininger
BizStarts Milwaukee Board Member

 

Miss a Session?

See our list of past Northwoods Workshops and Seminars to download session materials or view selected videos.

CONTACT NORTHWOODS

Questions about a Learn @ Lunch or Workshop? Send an email or give us a call at 414.914.9115

Northwoods Software
1572 E Capitol Drive
Shorewood, WI 53211

 

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NORTHWOODS SOFTWARE provides web design and development, custom software development and the Titan CMS content management tool to companies in Milwaukee, the Midwest and nationwide. Visit the Northwoods corporate site or call Rick Fessenbecker at 414.914.9102 for more information. © 2014 Northwoods Software Development, Inc.