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Learn at Northwoods Web Solutions

Join us at our free website development and website design workshops held several times each month at Northwoods Web Solutions. We cover useful, relevant and current web topics.  Our free workshops have been attended by thousands in the Milwaukee area, businesses across Wisconsin, and throughout the Midwest.

 

 Introduction to Digital Strategy

Join us for this free workshop!

Pat Bieser

Presenter

Jim Brophy

Group Director, Marketing & Services

Jim provides digital marketing integration insight and direction to all of the firm’s clients. Specialties include: B2B web strategy, project team management, e-business consulting, SEO/PPC and content strategy, conversions, responsive and optimized mobile site strategies.

Not all websites are the same, nor should they be.  However, a consistent framework underpins successful websites and digital channels.  We’ll take you through the steps to build a solid strategy to better serve your external users and internal stakeholders.

KEY TAKEAWAYS

  • The objectives and purpose of a digital strategy
  • Why it is important and who will benefit from it
  • The steps in building a digital strategy framework
  • How the findings from these steps lead to action
  • Best practices
  • How real examples from business might apply to your business

WHO SHOULD ATTEND

  • Website Project Sponsors
  • Webmasters
  • Marketers
  • Business Owners

Admission

Free

Date & Location

Thursday, September 8
Northwoods Web Solutions

1572 E Capitol Drive
Shorewood, WI 53211

Schedule

8:15 a.m. - 8:30 a.m.
    › Check In / Coffee
8:30 a.m. - 10:30 a.m. 
    › Workshop / Q&A

Coming Soon:  Google Analytics - An Introduction

Join us for this free workshop

Fred Pike

Presenter

Fred Pike

Managing Director/CFO

Fred is Google-certified in Google Analytics (GAIQ).  He is passionate about organic SEO, analytics, web usability, and CRO (Conversion Rate Optimization). Helping clients use data to make their website better? Fred couldn't ask for a better gig!

This powerful website tracking tool helps measure your online marketing and website effectiveness. Google Analytics provides valuable data on website traffic, keywords, most visited pages, trends and more to assist in your marketing and communications planning.

In this introductory session, we highlight the main areas and make them easy to understand.

 

WE’LL SHOW YOU HOW TO USE GOOGLE ANALYTICS TOOLS TO EVALUATE:

  • Where in the world and where on the web your visitors come from
  • How many users visit your site more than once
  • How visitors find your site
  • How long users stick around
  • Which pages your users especially like
  • How to use your website and analytics to increase visits and conversions

KEY TAKEAWAYS

  • Basic understanding of Google Analytics
  • Setting up a dashboard with the features most important to your organization
  • Using results to inform marketing plans
  • Knowledge of the most popular Google Analytics reporting, tracking and analysis tools

 

Admission

Free

Date & Location

Thursday, September 13
Northwoods Web Solutions

1572 E Capitol Drive
Shorewood, WI 53211

Schedule

11:45 a.m. - Noon
    › Coffee / Registration
Noon - 1:30 p.m.
    › Workshop / Q&A

 

LOCATION

Finding Northwoods Web Solutions

Northwoods Web Solutions - specializing in web design and software - is located just west of Shorewood High School, on East Capitol Drive in Shorewood, WI. 


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About Northwoods Web Solutions and Web Design

Northwoods Web Solutions presents workshops free of sales pitches. You want to learn.  We want to earn your business. The best way to accomplish both is to offer useful information you will value. 

Like what we teach? Then call and ask us to introduce our products and services.

Still not sure? Ask any of the 3,000 people who have attended one of our workshops in the past five years.

Northwoods Web Solutions and Web Design is the developer of Titan Content Management System (CMS) which offers powerful, yet user friendly, web authoring and editing for non-technical users. Our Titan CMS blends high functionality with superior usability and ease-of-use.

   

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UPCOMING

Introduction to Digital Strategy

We’ll take you through the steps to build a solid strategy to better serve your external users and internal stakeholders. | Sept 8

Google Analytics – An Introduction

This powerful website tracking tool helps measure your online marketing and website effectiveness. Google Analytics provides valuable data on website traffic, keywords, most visited pages, trends and more to assist in your marketing and communications planning. | September 13

SEO in 2016 and Beyond

You’ll tour modern SEO strategies, techniques and tactics. We’ll share how we’ve helped our clients define and meet their SEO goals for website traffic, user engagement and conversions. | September 22

Kick Starting Your Content Marketing Strategy

Attend our workshop and we will help you develop organized, integrated, modern content and digital marketing strategies for your organization. | September 29

How Microsites Drive Conversions NEW!

Thoughtful microsites can attract traffic to your brand online and drive engagement and conversions. Take a tour of effective microsites for B2B and B2C and learn the tips and tricks of an effective microsite strategy. | October 4

Writing for the Web

Our interactive workshop helps you create new and leverage existing content, clarify your message, and get that message in front the right audience in both B2C and B2B environments. | October 6

Successful Manufacturing Websites - Planning to Conversions

Join us at this free learning event and find out how to maximize your online potential. | Oct 13

Planning Your Website Redesign

Join us. In this workshop, we will arm you with insights and inspiration to create a web strategy that will satisfy visitors and increase conversions. | Oct 20

Mobile Apps - The Why, The How and The Whether or Not

Mobile apps are cool. But are they cool enough to justify spending time, money and energy in your particular business case? Join our free workshop and find out. | Oct 25

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TESTIMONIALS

"Just a quick note of thanks for helping me increase my downloads by 25%!  I made changes to my landing page based on what I learned at your recent  workshop and my downloads improved from 7,000 a month to over 8,700 a month in less than 30 days.  Thanks!"

Charles Rathmann

B.Sc. l Marketing Communications Analyst l Marketing

"I’ve been extremely pleased with our selection of Northwoods to provide the software development and maintenance for our website!
We continue to get rave reviews about the website and numerous hits as well.  Entrepreneurs are using the site for assistance in growing their business."  

Daniel J. Steininger
BizStarts Milwaukee Board Member

 

CONTACT NORTHWOODS

Questions about a Learn @ Lunch or Workshop? Send an email or give us a call at 414.914.9115

Northwoods Web Solutions
1572 E Capitol Drive
Shorewood, WI 53211

 

NORTHWOODS SOFTWARE provides web design and development, custom software development and the Titan CMS content management tool to companies in Milwaukee, the Midwest and nationwide. Visit the Northwoods corporate site or call Rick Fessenbecker at 414.914.9102 for more information. © 2014 Northwoods Software Development, Inc.